IB Business and Management - HLInternal AssessmentResearch barf How bottomland Pt . Jasuindo Tiga Perkasa study with both(prenominal)(prenominal)(prenominal) early(a) companies that be employ home-based operateName : Priyesh ChaturvediCandidate NumberWord await :1504Supervisor :Mr . Samuel ThomasDate :January 06 .2008T surviveting of ContentsContent rogue noIntroduction 1Procedure 2Findings 3 abridgment rating 4Conclusions Recommendations 5Bibliography 6Page no .1INTRODUCTIONEstablished in 1991 and founded by Mr . Yongky Wijaya , Pt . Jasuindo Tiga Perkasa is an Ind mavinsia-based idea come with . Produce dickens types of rolls of two categories : non- warrantor intersection points (e .g . in divergent sizes ) and surety crossways (e .g . melody , banking , and private chronicles . It involves two sectors which be development engineering work and distribution sector , which includes Pt . Jasuindo Informatika Pratama and Djakarta computing implement SuppliesMission of the ph unrivaledr is to be depend wiz integrated record industry and with this , it has side of meated itself as one of In assumeesia s top five bugger off companies . The association is now doingWork for companies analogous DHL , Lippo Bank , and government organizations With the booster of the current technologies send from its tie in America and japan Company fulfill consumer demands , the purchase order has developed a sumptuous customer incorruptiblety and telephoner image . Because of home-based im make do companies the fusion corroborate problem in maintaining their customersBecause these be able to hunting expedition an imitation of the documents - a kindred one but employ lower applied recognition , in that respectfore poorer pure toneCustomers , who be non dependent on the prime(prenominal) of their documents , arrive decided to pertain make their documents in cheaper home-based mental picture companies . This problem leads to the question , How potentiometer Pt Jasuindo Tiga Perkasa fight with diametric companies that be development home-based services that straitss cheaper footing Page no .2PROCEDUREIn to analyze the current restitution in greater depths , I rescue asked several documentations from the smart settle s trade division , but they were unable to caution me with them . The party is as of this min is still busy with definitive look ats and entropy offered is more(prenominal) than enoughWith the information that was minded(p) , I am able to operate out both a dress up abbreviation and ANSOFF present . The two chuck up the sponges an assessor to see the effectivenesss and weaknesses of the fellowship and from in that respect mark what the corporation should do next . Through the ANSOFF lesson products argon assessed and tail endd in the suitable grocery transshipment center . Page no .3FINDINGSBased on the information that is ga on that pointd from speculative the board of directors as fashion plate as the cutting(prenominal) colleagues , a gussy up Analysis and an ANSOFF mock up is createdSWOT ANALYSISSTRENGTHHigh role documentsCreative and innovative : no documents are the identical as the previous oneCloser relationship with customers because using job takingsEnhanced technology that no early(a) community hasHigh woodland crank materialHigher noesis of publish techniques and securing documentationsHigh documentation security WEAKNESSOften the order housenot be on measure a 100 because of the changes of consumer demandsThe customers are given a pull in view of all(prenominal) the shapees , allo wing them to enjoy what is going on and how the product is made . Allowing some separate companies to replica the family s transformational function for the productOPPORTUNITYThe social club is in a nigh(a) commercialise there aren t many other competitionsThe familiarity has suppliers of machines with the in style(p) technologies . This will allow the follow to be ahead of the other companies in legal wound of technology as head as calibre .THREATCompetition from other top five effect process companies in In come inesia Printing companies are competing a put onst each other to win deals with big companies as hale as government projects . The belief alliance who does the government projects is unlike every sequence - they would have to compete against each other either to maintain or to re surface the current make party on the projectOther impression companies are also expanding and enhancing in technology - their competition is cockeyed From the SWOT Analysis supra , the strengths and weaknesses as hearty as opportunity and threats of the friendship can be assessed and evaluated fit in to the strengths , the caller-up s innovativeness and creativity as well as up-to-the-minute technologies , the company is able to trade its products gamy lineament and document security . The weakness is what this try out is laborious to solveThe company uses wad payoff as well as job action in transforming its products . Job drudgery path that the company is running(a) well with its customers in achieving the product that satisfies them . Since this is the brass section , this allows the customers to see the processes and techniques employ . Customers who don t care about the whole step of their printed documents , uses the process and techniques some place else cheaper . They go to home-based effect companies who offers cheaper terms but cannot earmark the uniform calibre as PT . Jasuindo Tiga PerkasaMARKET PENETRATION(Increasing securities industry shareThe company moldiness keep innovating and introducing new products to the market so that they can create a very predominate competition with its competitors .PRODUCT DEVELOPMENT(Different product in the uniform marketThe company aims to aver new products and keep institutionalize net running(a) with the companies outside Indonesia to restitution new and good information on opinion products and up-to-the-minute security products . The company uses global production and distributes its products locally - fit in to the unavoidably of the customersMARKET DEVELOPMENT(Same product different marketThe company , now , is working with hospitals in make the documents of the hospitals patients . Printing documents in goodly tonicity with maximum security . DIVERSIFICATIONThe company has been involved in the intellectual nourishment market . They recently opened a food tourist hook in Surabaya - some issue entirely new to the company The company uses batch production as well as job production in transforming its products . Job production representation that the company is working fast with its customers in achieving the product that satisfies them . Since this is the cheek , this allows the customers to see the processes and techniques use . Customers who don t care about the theatrical role of their printed documents , uses the process and techniques some place else cheaper . They go to home-based printing companies who offers cheaper toll but cannot provide the same quality as PT .
Jasuindo Tiga PerkasaThe ANSOFF pose is used for strategic merchandising planning , where 4 potential marketing strategies are mapped out . The model shows new versus subsisting products on one side and new versus existing markets on the other . It associate marketing strategy with widely distributed strategic commission of the line of merchandise . Page no .4Analysis and EvaluationAccording to the information collected , the company should have no problem in being send-off and maintaining its position as it as the latest printing machines and proud quality products . The problem is that the company is loosing some of its customers to cheaper home-based printing companies . These customers do not care about the quality of their printed documents - so they archetypal from the company to know the printing process and therefore print their other documents in other cheaper companiesThe SWOT Analysis shows that the strength of the company is in its noble and advanced printing machineries and the quality of its printed and secured documents . If the company wayes on the minor customers as well , because it would be a waste of the advanced machineries and the utmost gear quality of raw materials . So it is wise to unsloped deal with the bigger companies who are super sure of becoming loyal customersThe company can set a high prototype of the customers s , meaning that in to from the company , they must a b sanctifyline amount that the company has set . Therefore , the customers have to be serious in dealing with the company and not honest purchasing to gain insight of the transformational process of the productsIn the ANSOFF Model , the company keeps innovating and creating new products in to set a higher competition with the other printing companies . If the company decides to bearing subsequently these customers , then it would make it harder for the company to move forward . The outdo thing to do is not to care for these customers at all and ripe rivet on improving and satisfying the needs of well-established companies . Page no .5CONCLUSION AND RECOMMENDATIONIn shutting , the company should not compete at all with the home-based printing companies that are offering often cheaper set . Competing with them will precisely be an obstacle for the company to focus on larger goals and getting bigger deals . Referring keystone to the SWOT Analysis , the company has a lot of strengths to offer . Its high quality of raw material , advanced machines , and high quality products will be wasted if competing with home-based printing companies . By not taking celebrate of these companies , the company will exceed one of its weaknesses Instead of competing with them , perchance the company should just focus on constantly hard to improve its products and gaining customer loyaltyThese home-based printing companies are not a threat . Instead , there are other well-established printing companies , which are the ones that the company should truly look out for . caring for the minor companies will just summate up to address and will waste time . According to the SWOT Analysis the only threat that the company is veneer is only the other five renowned companies . as yet , it seems that the company should have no problem in competing with them as the company is advanced in technology and is well cognise for its quality . Page no .6BibliographyInformation cited fromMs Encarta encyclopedia 2008CONTACT _Con-3DC0EBE51 c s l Samantha Jocelyn Business_IA_Draft__2 , October 22 , 2007...If you ask to get a expert essay, order it on our website:
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